12 days old

Specialist, Integrated Ad Sales Marketing

Discovery Inc
New York, NY 10001
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  • Job Code
    146214875
Discovery Inc

Location: New York, New York, United States,
Req ID: 24265

Overview

Discovery Inc. is looking for a dynamic Marketing Specialist to join the Integrated Ad Sales Marketing team. The Integrated Ad Sales Marketing Specialist is responsible for assisting in the development and execution of cross-platform marketing programs created for National Advertisers across Discovery, Animal Planet, Science, MotorTrend, and discovery+. This role will also have an opportunity to work on key initiatives across Discoverys US platforms & networks which include: HGTV, ID, Travel Channel, DIY Network, Magnolia Network, Food Network, TLC, OWN, Cooking Channel. This position reports to the Manager of Integrated Ad Sales Marketing.

This is a team of doers that empowers one another, approaches projects with optimism and purpose, and challenges the status quo. We are seeking strategic visionaries, thinkers, and TV/digital lovers who want to be a part of crafting the future of media and entertainment.

Responsibilities

Support the Integrated Ad Sales Marketing team in developing and executing marketing initiatives across Discovery, Animal Planet, Science, MotorTrend and discovery+.
Assist team with responding to RFPs with linear and digital solutions; brainstorm creative content ideas and strategic distribution recommendations, compiled in deck format.
Work in tandem with various network departments including Branded Entertainment, Production, Consumer Marketing, Digital, Programming, Talent, Legal, etc., to develop ideas and produce campaigns supporting advertiser initiatives through the Discovery brand lens.
Assist as needed in proactive sponsorship package development and inventory management around series, stunts, and tentpoles.
Manage production process to fully implement sponsored on-air, streaming and/or digital turnkey/custom elements such as short form, tagged tune-ins, and integrations. Interface with internal creative teams, commercial operations, and sales, client/agency partners to execute and schedule. Assist with client management at shoots as needed.
Attend meetings with Sales and take an active role in idea development, answering Sales questions around ideation/activation. Attend client, agency meetings and calls to present ideas and answer client questions.
Maintain strong working relationships with internal Discovery divisions as well as external groups (ad agencies, clients etc.) to drive incremental revenue via the successful sell-in of multi-platform partnerships.
Provide administrative support (as needed) to the team such as on special projects, budget tracking, running team calls and note taking; perform other related duties and tasks as assigned or as becomes evident.

Qualifications

A Bachelors Degree in marketing, communications or a related field, or equivalent combination of skills, training and experience is required.
Candidate must have 3+ years of relevant marketing experience (such as integrated ad sales marketing, advertising agency, media sales/marketing, event marketing, production, client-side marketing). Previous digital experience preferred.
Must possess a solutions-oriented, proactive and positive attitude.
Detail oriented and comfort working with numbers (i.e. marketing budgets).
Comfortable sharing ideas and interacting with sales, clients/agencies.
Ability to complete projects accurately and in a timely manner; must be able to prioritize projects and workload.
Ability to work as a team player and independently.
A base knowledge of media sales.
A clear understanding of the importance of client service and professionalism.
Strong communication skills, both written and oral.
Proficient in Microsoft Office or Google (Word/Docs, Excel/Sheets, PowerPoint/Slides).
Must have legal right to work in the US.





PI146214875

Posted: 2021-09-04 Expires: 2021-10-06

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Specialist, Integrated Ad Sales Marketing

Discovery Inc
New York, NY 10001

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