9 days old

Senior Product Marketing Manager

Wind River Systems
Alameda, CA 94501
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  • Job Code
    113538565

Wind River Systems
Marketing • Alameda, CA

Description

Position Title: Senior Product Marketing Manager
Location: Alameda, CA

What you'll do:

Wind River is looking for a product marketing professional to drive the outbound marketing strategy for its industry leading embedded software solutions. This position will be primarily focused on content development for sales enablement and demand generation programs. The ideal candidate is a team player, results-oriented, has a creative flare, and willing to tackle any product or project assignment. The This position is based at the Wind River headquarters in Alameda, California

Who You Will Work With:
  • The successful candidate will work cross-functionally with Product Management, Vertical Business Development, Corporate Marketing, Engineering, Sales, Services, Alliances teams to deliver timely and impactful product content and programs.
  • This position will report to the Sr. Director of Product and Vertical Marketing


Responsibilities:
  • Develop strategic marketing plans for specific products, services, and vertical solutions
  • Create unique value propositions targeting different personas
  • Develop high-quality content to be used with both internal and external audiences
  • Manage demand funnel strategy for specific products.
  • Build and execute on marketing plans to achieve maximum results
  • Work cross-functionally to define and execute on offering plans and strategies matched to capabilities, opportunities and future investment plans
  • Support sales activities by working closely with Wind River's direct and indirect sales channels, field engineering, and customer support
  • Conduct market-specific research


Minimum Qualifications:
  • 7+ years of marketing experience in a fast paced environment.
  • 4+ years of product marketing experience, preferably in software and services
  • Embedded industry experience highly desirable
  • Excellent communications and writing skills
  • Self-starter with the ability to navigate quickly in a medium sized company
  • Positive attitude
  • Creative problem solving
  • Ability to adapt within a constantly evolving business environment
  • Fun, team player


Wind River is an Equal Opportunity Employer with a commitment to diversity. We prohibit discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.

Diversity is foundational for Wind River's business success. We want to be a workplace of choice for all people and we value the unique perspectives offered by a diverse workforce. Wind River does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, protected veteran status, age, ancestry, medical condition, genetic information, marital status, pregnancy, or any other legally protected status. This principle applies to all areas of employment: recruitment and hiring, training, performance evaluations, promotions and transfers, compensation and benefits, and social and recreational programs.

Wind River desires to be an employer of choice with an inclusive environment for all individuals. As part of this goal and in compliance with various laws and regulations, Wind River provides reasonable accommodation to applicants and employees. Requests for reasonable accommodation for applicants and employees are examined on a case-by-case basis. Please let us know if you need a reasonable accommodation for any part of the application, interviewing, hiring or at any other time during the employment process. You can email us at: benefits@windriver.com. Please do not include personal medical information in the email.

More information about federal laws that prohibit job discrimination can be found at:
www1.eeoc.gov/employers/poster.cfm
www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf

PI113538565

<br/><b>Wind River Systems</b><br/>Marketing Alameda, CA<br/><br/><b>Description</b><br><br><strong>Position Title: Senior Product Marketing Manager</strong><br><strong>Location: Alameda, CA</strong><br><br><strong>What you'll do:</strong><br><br>Wind River is looking for a product marketing professional to drive the outbound marketing strategy for its industry leading embedded software solutions. This position will be primarily focused on content development for sales enablement and demand generation programs. The ideal candidate is a team player, results-oriented, has a creative flare, and willing to tackle any product or project assignment. The This position is based at the Wind River headquarters in Alameda, California<br><br><strong>Who You Will Work With:</strong><br><ul><li>The successful candidate will work cross-functionally with Product Management, Vertical Business Development, Corporate Marketing, Engineering, Sales, Services, Alliances teams to deliver timely and impactful product content and programs.</li><li>This position will report to the Sr. Director of Product and Vertical Marketing</li></ul><br><br><strong>Responsibilities: </strong><br><ul><li>Develop strategic marketing plans for specific products, services, and vertical solutions</li><li>Create unique value propositions targeting different personas</li><li>Develop high-quality content to be used with both internal and external audiences</li><li>Manage demand funnel strategy for specific products.</li><li>Build and execute on marketing plans to achieve maximum results</li><li>Work cross-functionally to define and execute on offering plans and strategies matched to capabilities, opportunities and future investment plans</li><li>Support sales activities by working closely with Wind River's direct and indirect sales channels, field engineering, and customer support</li><li>Conduct market-specific research</li></ul><br><br><strong>Minimum Qualifications:</strong><br><ul><li>7+ years of marketing experience in a fast paced environment.</li><li>4+ years of product marketing experience, preferably in software and services</li><li>Embedded industry experience highly desirable</li><li>Excellent communications and writing skills</li><li>Self-starter with the ability to navigate quickly in a medium sized company</li><li>Positive attitude</li><li>Creative problem solving</li><li>Ability to adapt within a constantly evolving business environment</li><li>Fun, team player</li></ul> <br><br>Wind River is an Equal Opportunity Employer with a commitment to diversity. We prohibit discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.<br><br>Diversity is foundational for Wind River's business success. We want to be a workplace of choice for all people and we value the unique perspectives offered by a diverse workforce. Wind River does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, protected veteran status, age, ancestry, medical condition, genetic information, marital status, pregnancy, or any other legally protected status. This principle applies to all areas of employment: recruitment and hiring, training, performance evaluations, promotions and transfers, compensation and benefits, and social and recreational programs.<br><br>Wind River desires to be an employer of choice with an inclusive environment for all individuals. As part of this goal and in compliance with various laws and regulations, Wind River provides reasonable accommodation to applicants and employees. Requests for reasonable accommodation for applicants and employees are examined on a case-by-case basis. Please let us know if you need a reasonable accommodation for any part of the application, interviewing, hiring or at any other time during the employment process. You can email us at: <a href="mailto:benefits@windriver.com" target="_top">benefits@windriver.com</a>. Please do not include personal medical information in the email.<br><br>More information about federal laws that prohibit job discrimination can be found at:<br> <a href="http://www1.eeoc.gov/employers/poster.cfm" target="_blank">www1.eeoc.gov/employers/poster.cfm</a><br><a href="http://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf" target="_blank">www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf</a><br/><br/> <img src="https://analytics.click2apply.net/v/k58GMYIPM7JJt7A8i2o67"> <p>PI113538565</p>
Posted: 2019-09-08 Expires: 2019-10-10

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Senior Product Marketing Manager

Wind River Systems
Alameda, CA 94501

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