12 days old

Senior Media Relations Manager

National Kidney Foundation
New York, NY 10001
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National Kidney Foundation

The Senior Manager, Media Relations serves to strategically and proactively raise the local, regional and national profile of the Foundation. This position will provide support media relations/communications support for all internal and external events/initiatives and extensive support for all national launches. This person is responsible for supporting national, regional and local media and communications outreach and working collaboratively with social media team on campaigns to promote awareness of NKF events and programs.


  • In consultation with supervisor, manage the media strategy for national launches of public awareness campaigns, foundation news, cause marketing campaigns, public policy and scientific initiatives.
  • Build relationships with local staff and provide communications support for fundraising events and programs across all field offices.
  • Identify, develop and implement communications strategies in key media markets.
  • Develop and disseminate tool kits for field staff and corporate partners to promote local-level events and national events such as World Kidney Day and the Kidney Patient Summit. Tool kits include press release templates, media contact lists, social media graphics, tips on best practices, sample articles and other relevant information.
  • Develop and pitch national programs, initiatives and events to national, regional and local markets; and assist with pitching field level events to local media.
  • Field media requests and arrange for responses, book interviews and conduct all thorough follow-up as appropriate.
  • In consultation with supervisor create and update an editorial calendar for all national launches and/or events to ensure that key external communications are being deployed.
  • Use Cision software to compile appropriate media contact lists per target market.
  • Provide monthly reports on press relations and social media interactions with assistance of department staff.
  • Draft copy for a wide variety of writing assignments as assigned.


  • Bachelor's degree from an accredited college or university with a focus on Communications, Public Relations, or Journalism preferred.
  • Minimum 7-10 years media relations experience, preferably with a nonprofit organization or a public relations agency, including minimum of 2 years social media experience on all major social media platforms.
  • Exceptional writing skills and able to visualize and translate complex messaging into relevant and interesting content.
  • Excellent relationships with reporters covering health, science, public policy issues or similar issues.
  • Must be able to efficiently and independently manage projects and issues within a fast-paced department working on fluctuating deadlines.
  • Impeccable attention to detail and ability to self-edit.
  • Experience producing video content for broadcast and/or social media strongly desired.
  • Bilingual English/Spanish a plus.
  • Strong computer skills in Microsoft Office applications. (i.e., Word, Excel, PowerPoint, etc.)
  • Good interpersonal skills that include the ability to effectively communicate in both writing and verbally.
  • Must possess excellent problem-solving skills.
  • Ability to demonstrate supportive and collaborative relationships with peers, clients, partners, and executives.
  • Must be self-starter and work with a high level of initiative and flexibility.
  • Ability to remain professional under high pressure situations.
  • Ability to retain and protect confidential material.
  • Writing samples, including media placements must be submitted with application.

Equal Employment Opportunity

It is the policy of NKF to provide equality of employment opportunity regardless of race, creed, color, qualified handicap or disability, national origin, religion, marital status, sexual orientation, age, gender, political affiliation or veteran status, or any other factor or reason prohibited by relevant local, state and federal fair employment laws.

The Equal Employment Opportunity policy will apply to all employment practices of NKF including, but not limited to: recruitment, hiring, promotion, training, compensation, benefits, layoffs, transfers and discipline. Implementation of the Equal Employment Opportunity policy is the shared responsibility of the management of NKF.


Posted: 2021-11-23 Expires: 2021-12-25

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Senior Media Relations Manager

National Kidney Foundation
New York, NY 10001

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