8 days old

Marketing and Business Development Manager

Kimco Realty Corporation
Dania Beach, FL 33004
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  • Job Code
    183083972

Kimco Realty Corporation

Job ID 2022-1722
Job Locations US-FL-Dania Beach
Category Marketing

Description

****Unless specifically contracted, resumes from recruiting agencies are not being accepted for this position.****** Kimco Realty Corp. (NYSE: KIM), North America's largest publicly traded owner and operator of open-air shopping centers, is currently seeking a Marketing and Business Development Manager to manage marketing-related activities targeting tourists and locals for our Dania Pointe Signature Series asset. This role, reporting to the Director of Lifestyle Marketing, will be responsible for identifying tourism trends and opportunities that are in line with the overall Dania Pointe marketing plan goals and strategies and will help continue to grow the Dania Pointe brand amongst domestic and international tourism channels. This position will also collaborate with the Dania Pointe Marketing Manager in the planning and execution of special events, public relations efforts, merchant communications and community relations as it relates to all tourism and customer facing initiatives.



Responsibilities include:
  • Partner with the Director of Marketing to develop and execute an annual strategic tourism marketing plan that drives traffic and sales.
  • Build and execute marketing programs and amenities for tourists (ex. baggage check / storage services, shuttle bus / ride shares, etc.) as well as B2B relationship management and all related collateral development.
  • Establish and maintain tourism relationships including area hotels, tour operators, industry partners, destination marketing organizations and other local and state agencies that includes consistent communication pre/post travel.
  • Work strategically with the Director of Marketing and the Manager of Digital and Social Media Marketing to provide tools for tourists to enhance their visit with multilingual content/signage, translation services, shopping guides, presentations, etc.
  • Plan and manage the annual tourism budget in partnership with the Director of Marketing.
  • Research, compile and distribute regular tourism reports and metrics.
  • Serve on tourism/travel boards and committees as appropriate.
  • Represent Dania Pointe at key tourism/travel trade shows and meetings
  • Serve on key local city key tourism boards / committees (ex. Broward County Tourism Council Coalition, Visit Florida, Visit Lauderdale, etc.).
  • Coordinate the execution of various marketing and community partnership programs and events including vendor management, tenant participation, event budgets and marketing support.
  • Partner with the Director of Marketing to ideate, prospect and outreach to new potential local and tourism entities for center event programming and traffic-driving initiatives and partnerships (ex. World Cup, Formula 1, cruise port / line partnerships, etc.).
  • Keep up to date on local market trends and maintain awareness of competitive event programming and partnerships.

Other Marketing Duties:
  • Work closely with center marketing and property management team to ensure all center events, promotions and tourism programs are being communicated appropriately to all tenants, security, corporate teams, and external partners as required.
  • Assist with on-site events and coordinate any pre / post event details.
  • Represent Dania Pointe at off-site events.
  • Participate in Manager on Duty responsibilities on assigned weekends throughout the year.
  • Other duties as assigned.


Requirements

  • Bachelor's Degree or equivalent education plus experience in a related discipline is required
  • Minimum of 3-5 years of marketing work experience
  • Retail experience is preferred
  • Experience in the tourism or hospitality industry
  • Proficiency in Microsoft Word, Excel, PowerPoint, and Outlook
  • Excellent oral and written communications skills
  • Strong attention to detail and high level of accuracy, the ability to prioritize and organize multiple projects, meet deadlines, problem-solve, and handle multiple projects simultaneously
  • Ability to work well under pressure and meet deadlines
  • Adapts to change in workload and handles large volume of projects during peak periods
  • Self-driven with a strong work ethic
  • Demonstrate critical thinking and problem-solving abilities
  • Ability to collect and analyze information used to make sound decisions
  • Bilingual preferred (English / Spanish)
  • Ability to travel (up to 20%) to attend tourism trade shows, events, conventions, etc.
  • Flexibility to work varied schedules including weekends and evenings and participate in center Manager on Duty program




Kimco Realty Corporation has been and will continue to be an equal opportunity employer. To assure full implementation of this equal employment policy, we will take steps to assure that persons are recruited, hired, assigned and promoted without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.






PI183083972

Posted: 2022-06-22 Expires: 2022-07-24

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Marketing and Business Development Manager

Kimco Realty Corporation
Dania Beach, FL 33004

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